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Marketing Communications pdf/epub/kindle/txt ebooks
By:Ludi Koekemoer,Steve Bird
Published on 2004 by Juta and Company Ltd



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Six marketing communication tools—advertising, personal selling, sales promotion, direct marketing, public relations, and sponsorship—are reviewed in this text for South African learners and practitioners. This fully updated edition focuses on recent developments in marketing communications, highlighting the use of the World Wide Web, e-mail, and instant messaging in marketing. The user friendly and interactive presentation for self-assessment makes this an outcome-based learning tool.

This Book was ranked at 9 by Google Books for keyword Marketing.

Book ID of Marketing Communications's Books is T3UUfNBE1DcC, Book which was written byLudi Koekemoer,Steve Birdhave ETAG "7C87RRGarmc"

Book which was published by Juta and Company Ltd since 2004 have ISBNs, ISBN 13 Code is 9780702165092 and ISBN 10 Code is 0702165093

Reading Mode in Text Status is false and Reading Mode in Image Status is true

Book which have "578 Pages" is Printed at BOOK under CategoryBusiness and Economics

This Book was rated by Raters and have average rate at ""

This eBook Maturity (Adult Book) status is NOT_MATURE

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