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How to Prepare a Marketing Plan pdf/epub/kindle/txt ebooks
By:John Stapleton,Michael J. Thomas
Published on 1998 by Gower Publishing, Ltd.



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Marketing today is more a management style than a group of activities under a department head, and is central to the success of a company as a whole, according to the authors. Aspects of planning are covered, from analyzing market share and deciding marketing strategy, to specific elements of the marketing mix - campaign, planning, media evaluation, sales promotion, publicity, packaging and PR.

This Book was ranked at 34 by Google Books for keyword Marketing.

Book ID of How to Prepare a Marketing Plan's Books is fnOrM9hGIHoC, Book which was written byJohn Stapleton,Michael J. Thomashave ETAG "T1Wa/GGmCng"

Book which was published by Gower Publishing, Ltd. since 1998 have ISBNs, ISBN 13 Code is 9780566077845 and ISBN 10 Code is 0566077841

Reading Mode in Text Status is false and Reading Mode in Image Status is true

Book which have "332 Pages" is Printed at BOOK under CategoryBusiness and Economics

This Book was rated by 2 Raters and have average rate at "5.0"

This eBook Maturity (Adult Book) status is NOT_MATURE

Book was written in en

eBook Version Availability Status at PDF is falseand in ePub is false

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