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Tested Advertising Methods pdf/epub/kindle/txt ebooks
By:John Caples,Fred E. Hahn
Published on 1997 by Prentice Hall Direct



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|Here are all the proven selling techniques to remove the guesswork from advertising, making it a science of sure results. From writing the headline to making the offer...from finding the right appeal to putting it into your copy...from selling layouts to conducting practical, affordable testing, Caples shows you, step by step, how to make all your advertising successful.| |You'll learn why some ads work, and why others fail. You'll discover how to write headlines that attract readers...choose graphics that help sell your product...and find the right appeal for your audience.|--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved

This Book was ranked at 17 by Google Books for keyword Marketing.

Book ID of Tested Advertising Methods's Books is 0cBfQgAACAAJ, Book which was written byJohn Caples,Fred E. Hahnhave ETAG "XYn7dvMXRtk"

Book which was published by Prentice Hall Direct since 1997 have ISBNs, ISBN 13 Code is 9780132446099 and ISBN 10 Code is 013244609X

Reading Mode in Text Status is false and Reading Mode in Image Status is false

Book which have "278 Pages" is Printed at BOOK under CategoryBusiness and Economics

This Book was rated by 3 Raters and have average rate at "4.0"

This eBook Maturity (Adult Book) status is NOT_MATURE

Book was written in en

eBook Version Availability Status at PDF is falseand in ePub is false

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