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Service Management and Marketing pdf/epub/kindle/txt ebooks
By:Christian Grönroos
Published on 1990-01-01 by Jossey-Bass



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Gronroos (international and industrial marketing, Swedish School of Economics and Business Administration in Finland) examines the nature of market-oriented management and analyzes the impact that service- dominated competition has had and will continue to have on management thinking and decision making. He includes practical advice on how to cope with specific situations relative to the consumptive process. Annotation copyrighted by Book News, Inc., Portland, OR

This Book was ranked at 34 by Google Books for keyword Marketing.

Book ID of Service Management and Marketing's Books is 0tCDeGHgJBAC, Book which was written byChristian Grönrooshave ETAG "+bhgM4zsZl8"

Book which was published by Jossey-Bass since 1990-01-01 have ISBNs, ISBN 13 Code is 9780669200355 and ISBN 10 Code is 0669200352

Reading Mode in Text Status is false and Reading Mode in Image Status is false

Book which have "298 Pages" is Printed at BOOK under CategoryCustomer services.

This Book was rated by Raters and have average rate at ""

This eBook Maturity (Adult Book) status is NOT_MATURE

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eBook Version Availability Status at PDF is falseand in ePub is false

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