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Marketing pdf/epub/kindle/txt ebooks
By:Gilbert D. Harrell
Published on 2002 by Pearson College Division



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For introductory 2/3 year undergradute level courses in Principles of Marketing, and for graduate-level courses in basic marketing. This text communicates precisely what todays outstanding marketers do CONNECT...through technology, through relationships, and with diversity globally and ethically. It provides a contemporary, exciting treatment of marketing that integrates the authors years of teaching, research, and consulting experience with a bias for action and application to real world issues and forces. *NEW- Bricks n Clicks features. - Offers students insights into how traditional market leaders are now using e-commerce and the Internet to implement successful marketing strategies. *NEW- Opening vignettes are now included. - Illustrates and reflects for students the latest information on featured leading-edge marketing organizations. *NEW- Company examples are included. - Adds over 400 new examples, reflecting the new e-commerce environment and up-to-date marketing challenges and actions. *NEW- E-commerce content is included. - Updates students with information on e-commerce and the global marketing environment. *NEW- All cases have been updated. - Provides students and instru

This Book was ranked at 14 by Google Books for keyword Marketing.

Book ID of Marketing's Books is I05EAAAAYAAJ, Book which was written byGilbert D. Harrellhave ETAG "p3ynLVu5mBI"

Book which was published by Pearson College Division since 2002 have ISBNs, ISBN 13 Code is 9780130334947 and ISBN 10 Code is 0130334944

Reading Mode in Text Status is false and Reading Mode in Image Status is false

Book which have "591 Pages" is Printed at BOOK under CategoryBusiness and Economics

This Book was rated by 1 Raters and have average rate at "5.0"

This eBook Maturity (Adult Book) status is NOT_MATURE

Book was written in en

eBook Version Availability Status at PDF is falseand in ePub is false

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