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Marketing Mojo pdf/epub/kindle/txt ebooks
By:David Herscott
Published on 2005-12 by iUniverse



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The marketing landscape your business faces today is competitive, complex and fragmented. Everywhere they turn, consumers are accosted by thousands of marketing messages, they don't trust any of them, and worse, they now have the power to tune them out with innovations like DVR and satellite radio. This book, based on proven marketing techniques derived from case studies and experiences, will help your company to raise its voice and say, |Look at me world. I'm different. I'm better.| These techniques are called Marketing Mojo-the ability to inject and harmonize all facets of your company's communications with a highly charged stimulus to maximize the impact of your marketing dollar. Inside, you'll learn how to infuse it into your business; from doing a communications audit to utilizing alternative media. Companies like Nike and Target thrive on Mojo. Using what seems like marketing magic, they've created brands that are instantly recognizable. But it isn't magic. It's about: Unification. Differentiation. Motivation Communication With Marketing Mojo injected into your company, it can thrive too-pack your tradeshow booth, increase sales, and have industry publications knocking at the door.

This Book was ranked at 2 by Google Books for keyword Marketing.

Book ID of Marketing Mojo's Books is YAP95rp84MIC, Book which was written byDavid Herscotthave ETAG "bCKhXGPQgoY"

Book which was published by iUniverse since 2005-12 have ISBNs, ISBN 13 Code is 9780595376421 and ISBN 10 Code is 0595376428

Reading Mode in Text Status is false and Reading Mode in Image Status is true

Book which have "105 Pages" is Printed at BOOK under CategoryBusiness and Economics

This Book was rated by Raters and have average rate at ""

This eBook Maturity (Adult Book) status is NOT_MATURE

Book was written in en

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