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Content Marketing pdf/epub/kindle/txt ebooks
By:Rebecca Lieb
Published on 2011-10-01 by Que Publishing



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Anyone with any kind of digital presence is a publisher. That includes web sites, but also businesses that blog, are present on social media sites such as Facebook, YouTube or Twitter, and even companies that publish and disseminate content digitally, such as white papers, e-books, podcasts, etc. The reason for this shift is clear: it's easier and cheaper than ever to have a digital presence - and to use your digital profile to market to your customers and prospects. Doing so reduces, and in some cases, eliminates, the need for advertising. Why buy media when you ARE the media? But as we all know, with great power comes great responsibility. What kind of content should you publish? In what forms, and on what platforms? How do you ensure that you'll keep having things to say, and how will you say them effectively, in a consistent |voice| unique to your organization? How will you know if your content strategy is working?

This Book was ranked at 12 by Google Books for keyword Marketing.

Book ID of Content Marketing's Books is hrxi8b2xOQAC, Book which was written byRebecca Liebhave ETAG "hhZ8auphA1o"

Book which was published by Que Publishing since 2011-10-01 have ISBNs, ISBN 13 Code is 9780789748379 and ISBN 10 Code is 0789748371

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Book which have "217 Pages" is Printed at BOOK under CategoryBusiness and Economics

This Book was rated by Raters and have average rate at ""

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